I watched with a combination of fascination and horror as disaster struck this week’s carefully orchestrated Oscar Awards in Hollywood. The final award, Movie of the Year, was announced as “La La Land” and the cast proudly congregated on the stage and were making their acceptance speech. Suddenly an organiser appeared from the wings, grabbed […]
Continue readingNo matter your view of President-in-waiting, Donald Trump, he never goes unnoticed. He is a master of keeping focus on both himself and his business. Love him or loathe him, he always has an impact. In 2017 how can you ensure that you create the right awareness amongst the right audience for both you and […]
Continue readingHave you ever wondered why you do what you do? Why do you react in a certain way? What drives your decision-making, both in your personal and business life? It’s that time of year when we wind down, kick off our shoes, feel the beach sand between our toes and do a bit of self-reflection. […]
Continue readingThere is no lack of marketing advice and strategy available. I was speaking with marketing guru, Bernadette Doyle and she talked about spending hundreds of thousands on coaching and courses. In her 15 years of running a successful online business she has seen trends come and go, seen promotions fail and succeed. In this time, […]
Continue readingWith YouTube now boasting a billion users, we can’t ignore the potential power of video in creating awareness for our business and educating consumers about our product. Many of us are (or considering) including video on our websites, YouTube and social media sites. We want them to be engaging, shared and liked. A burning question, […]
Continue readingFreedom, flexibility and a passive income – sound appealing? These are the benefits of taking your business online. Whether you offer a video educational service or a tangible product; if you have the right online systems in place and automate them, your lead generation, sales process and fulfilment should automatically be triggered. And the best […]
Continue reading“Set yourself a goal of progressively doubling the amount you pay yourself from your business.” This is the advice given by futurist and entrepreneurship guru, Roger Hamilton, on wealth creation. Roger is CEO of an entrepreneurship training company called Fast Forward Your Business. As the product of a Chinese mother and a Scottish father, he […]
Continue reading“It’s better to hang out with people better than you. Pick out associates whose behaviour is better than yours and you’ll drift in that direction, says Warren Buffett.” Emulate the behaviour of someone whom you have identified as an extraordinary leader. This is the best way for you, as an entrepreneur, to learn and acquire […]
Continue readingStick to your knitting – that was the best advice I received when I started my business. Focus on the product or service you are providing and outsource your specialist requirements to an expert. Particularly as a start up, you may try and save money by attempting your own accounts or legal structuring. You don’t, […]
Continue readingEntrepreneurship has its high and lows. There are going to be patches of rough terrain on your journey to success. You need to have tactics which will allow you, in some instances, to circumvent a pothole, or in other cases when you hit it head on, to manage the situation and bounce back. What successful […]
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