Nowadays it’s so easy for a product to be copied, that even if you are first to market, you will soon be joined by competitors, particularly if your business segment is a growing and profitable one.
To ensure your product occupies a unique space in the mind of your consumer, you need to give it a personality by building a brand.
l’d like to share with you in a quick video, some tips on how to successfully brand your product. Click on the arrow head in the image below to start the video now.
P.S. Instead of the usual blog article, I’ve tried my hand at my first video. Please leave or send me a comment after you’ve viewed it, and tell me what you think! Your feedback is valuable to me.